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In the News

Smoothie King Launches New HIIT Fit Smoothies – a 40/30/30 Balance of Carbs, Protein and Fat that Fuels Recovery

The first to market HIIT Fit smoothies are available in Chocolate Cinnamon and Veggie Mango

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Smoothie King Launches New Keto Champ™ Smoothies to Help Carb-Conscious Guests Rule The Day™

Fitness fans who hit 10,000 steps can ‘step in’ for a free 20 oz. Keto Champ™ August 20

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Rule The Day™ on National Smoothie (King) Day

World’s leading smoothie brand gears up to give away 1 million FREE smoothies on June 21

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Rule the Day with Smoothie King’s New Pure Recharge® Pineapple Smoothie

World’s leading smoothie brand debuts energizing new menu item available for a limited time

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SMOOTHIE KING LAUNCHES ‘RULE THE DAY™’ BRANDING

This campaign highlights flavorful, better ingredients to fuel guests’ healthy, active lifestyles and encourage guests to “Rule The Day™”.

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SMOOTHIE KING HIRES NEW CFO TO SUPPORT FAST GROWTH

Former tech finance chief Thomas Kim joins health and wellness brand.

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SMOOTHIE KING BRINGS ON NEW CMO TO SUPPORT RAPID GROWTH, REBRAND

Smoothie King has named restaurant industry veteran Rebecca Miller as its new chief marketing officer to support its fast growth, an upcoming rebrand and strategy for the Clean Blends initiative.

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Drew Brees and Smoothie King

Pro athlete and busy dad shows how delicious and convenient better nutrition can be.

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King Cake Smoothies are Back

Smoothie King brings back its popular King Cake Smoothies to celebrate the Carnival Season beginning King’s Day, Jan. 6, 2019.

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Change-A-Meal-Challenge

Smoothie King motivates guests to achieve their 2019 New Year’s resolutions with its “Change-a-Meal Challenge” to swap one meal per day with a healthy meal smoothie.

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